The digital condom
for the digital generation

— Billy Boy

Together with Billy Boy we created an app to protect people's privacy during intimate moments by locking smartphone cameras and microphones. It’s called Camdom. Addressing not only the growing concerns about revenge porn but starting the conversations around digital safe sex.

The ‘first condom for smartphones’ is designed to protect users against the stealth recording of photos, videos and audio during sex by locking the camera and mic of all devices present in the bedroom. Partners must each open the app to lock their phones and if one device disconnects, an alarm sounds. 

The campaign ran on social media for the entirety of Sexual Health Awareness Month (September 2024) with influencer amplification. Billboards, stickers and posters were placed in bars, nightclubs, sexual health centres, and around university campuses with QR codes to download the app. 

Role: Motion Design, Editing

Innocean Team:
Gabriel Mattar, Ricardo Wolff, Jose Arnaldo, Nicolas Holz, Sebastian Pattis, Maso Heck, Alexander Aleksidze

App Development: Felipe Almeida